NYT Now iPhone App

Worked with New York Times on UX and content strategy for a new way to deliver the top news

Product Strategy, UX Design

Overview

A news experience for readers who want to catch up quickly

In 2014 NYT's team and I explored product direction through collaborative brainstorming and wireframes.

We primed readers with a morning briefing and bulleted updates on the latest news

Results

The Times' in-house team carried out visual design of the product

NYT Now was later rolled into the New York Time's primary app, redefining the way their readers digest the daily news. 

Media

Erin Nolan is a digital product designer & web3 educator working on Coinbase Wallet.

© Erin Nolan