NYT Now iPhone App
Worked with New York Times on UX and content strategy for a new way to deliver the top news
Product Strategy, UX Design
Overview
A news experience for readers who want to catch up quickly
In 2014 NYT's team and I explored product direction through collaborative brainstorming and wireframes.
We primed readers with a morning briefing and bulleted updates on the latest news
Results
The Times' in-house team carried out visual design of the product
NYT Now was later rolled into the New York Time's primary app, redefining the way their readers digest the daily news.
